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How to Market your Newsstand Magazine: Tactics, Tips, and Case Histories
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| Price: | $29.95 & eligible for FREE Super Saver Shipping on orders over $25. Details |
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Product Description
tactics, tips and case histories on how to market your newsstand magazine
Product Details
- Amazon Sales Rank: #2424892 in Books
- Published on: 2009-10-27
- Binding: Paperback
- 104 pages
Editorial Reviews
About the Author
Linda Ruth President & CEO, PTSS (Publishers Total Sales Services) Ms. Ruth is an internationally known consultant on the keys to audience development at retail and online. She offers advice to communication companies worldwide on how to create effective marketing plans, enabling publishers to maximize their audience development efforts, and launch new publications. Ms. Ruth is one of the original founders of Women in Periodical Publishing and a current board member. She is President of Newsstands of America, the coop of independent booksellers. Linda has over 20 years of experience in magazine marketing, and has held management positions at McGraw-Hill and IDG Communications www.PublishersTotalSales.com
Customer Reviews
A must-have for Magazine publishers
Let's face it- it's near impossible to find a "how-to" book for magazines. The magazine industry is certainly a different type of industry, which is probably the reason that there is so little coverage on how the industry works!
Linda Ruth continues to bring to the market valuable information to magazine publishers everywhere. With this publication, she brings added value to any magazine publication that is willing to take the time to look. Take her advice- she has proven an asset time and time again!
Market your magazine effectively! This book will help you learn how!
